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Ewald Military Advantage

Military Discounts at Ewald Automotive in Wisconsin - Serving Franklin, Oconomowoc & Milwaukee WI Areas

Military Emblems
Military Emblems
Military Advantage
We Want To Thank You
Get personal attention with a dedicated sales process for all Military inquiries.

Ewald Automotive Group was founded by Emil Ewald in 1964. Mr. Ewald is a World War II Navy Veteran. The company is now owned and operated by Craig, Brian, Dan & Tom Ewald together with their sons.

With selection of over 2,000 new and used vehicles for sale, the Ewald family dealerships have the best selection around.
The Ewald Sales Policy guarantees the lowest price on any new vehicle we sell or we’ll pay you $500!* Our customers have peace of mind knowing they received the best value.

Our service is unmatched with the only service repair workmanship guarantee from an automotive group in Wisconsin. “Complete satisfaction or we will redo the work or refund your money” (90 days or 4,000 miles).


Military Rewards
Military Advantage Inquiry
First name *
Last Name *
Cell Phone
E-mail Address *
Desired Ewald Location *
Vehicle of Interest
Trade-in Vehicle
Comments / Questions
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Ewald’s Military Advantage Program provides 3 Ways to Save!

From all of us at Ewald Automotive Group, we would like to thank you for serving our country and defending our freedoms. Enjoy our exclusive Military discount pricing on all new and used vehicles in stock, special offers and Military coupons on automotive service and repairs, and Military vehicle rental discounts.

Our family-owned and operated business has 3 generations actively involved on a daily basis. We stock over 2,400 new and used vehicles for you to choose from. Our sales associates are factory-trained and certified to help you in your vehicle search. We offer a dedicated sales team and process for all Ewald Military Advantage Program inquiries.

Contact our Military Team today for more information or to make a program inquiry today: Military@EwaldAuto.com or 888-707-3931.


  • Get the lowest price on any new vehicle we sell guaranteed.

  • Veterans get first order priority with our lenders, guaranteeing the best financing.

  • Save on all your service maintenance repairs and even daily Rent-A-Car with your Ewald Military Advantage discount card.

Program Eligibility
With the Ewald Military Advantage Program, the following people are eligible for program benefits:

Active Duty
Retired
Reserve/National Guard
All prior service personnel
Immediate Family of Military Veteran
Widows of Military Veterans
Proof of Military ID required:
Any one of the following military documents qualify.
Valid Military ID Card (DD Form 2) Active Reserve Retired
Discharge papers (DD Form 214)
Valid VFW, American Legion or VA Card
Valid Military Dependent ID Card (DD Form 1173)



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